Lamalif Group has been contributing to the aesthetics of cities and territories in Morocco. Theye redefine the codes of urban development, reinvent city lighting, and contribute to improving the lives of their inhabitants.
We developed an augmented reality application for Lamalif to solve challenges they were facing with regards to reaching their audience. With this application, all users can choose their prefered urban lighting style, and see it directly on a street using the phone camera and AR. The Application has an immersive experience and can be used by every user of Lamalif's target